Exports of Australian wine have slipped back in the past year due to weaker consumer demand in the country's largest markets.
Orders for Australian wine fell in both the UK and US during 2013, while government austerity measures in China led to the first drop in bottled wine exports to the country since 2000. Globally, Australia exported 678m litres of wine in 2013, 6% less than in 2012, according to facts released this week by Wine Australia. By value, exports dropped to A$1.76bn, versus $1.85bn in the previous year. The latest facts supply as a reality check for those who have heralded Australia's revival on the world wine scene in the past year, although there were bright spots in the data.'The decline in bottled Australian wine exports across higher fee segments in many of our major markets is a concern and shows the industry has a long way to go to increase returns for winemakers
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